Microsofts windows phone market share declined in 2014. This graph shows the market share of mobile operating systems worldwide from. Windows 10 mobile is now at a 14percent market share within the overall windows phone market, but its still a fraction of the overall mobile market. Windows 10 mobile now claims 14% of the windows phone market. This statistic shows the operating system market share of windows with windows phone in the united kingdom uk from december 2011 to march 2020. This report lists the market share of the top operating systems in use, like windows, mac, ios, android, and linux.
Desktop windows version market share worldwide april 2020. Over the time from 2011 to 2016 windows phone shipments made up less than five percent of the. Windows 10 mobile was expected to make things easier for microsoft as the software giant struggles to gain a decent market share in the smartphone industry. When windows phone 7 launched, microsoft had a whole group of oems with devices ready to go, this number fell to four with the launch of windows phone 8.
Windows phone grew unit sales in 2014, lost market share. This graph shows the market share of operating systems worldwide based on over 10 billion monthly page views. It really does help that i have always been a windows user desktopwise, so there is a big compatibility things there in keeping everything in the same os environment. The idc still expected some slow growth in the smartphone market over the next 4 years, with the market expected to become largely reliant on replacing existing handsets rather than seeking new users. I tend to have so many great things to say about windows phone, but it still maintains such a low market share, and it continues to shrink. Gartner said that microsofts mobile os would overtake ios for market share in 2017. Windows phone wp is a discontinued family of mobile operating systems developed by microsoft for smartphones as the replacement successor to windows mobile and zune. Check out these different chat apps that make it easy and fun to stay in touch with family and friends. The latest 12week smartphone sales figures from kantar worldpanel comtech, up to september, indicate that windows phones already small share of the smartphone market has shrunk in. All the top three brands declined apple, samsung, and lg.
Windows phone market share continues to fall, says kantar. They expected future device launches, whether from microsoft or its partners, to have a similar target market and only expected 1. The international data corporation idc worldwide quarterly mobile phone tracker forecasts worldwide smartphone shipments to decline. The market is saturating and replacement cycles are lengthening. With just 1% market share, why would anybody make windows. Market share for mobile, browsers, operating systems and. Unlike windows mobile, it was primarily aimed at the consumer market rather than the enterprise market. The usage share of operating systems is the percentage of computing devices that run each. Due to the covid19 outbreak, the worldwide smartphone market is expected to decline again in 2020.
Worldwide smartphone sales increased by nearly 4 percent in the recent quarter, but microsofts windows phone os failed to capitalize on the growth and. Microsoft windows smartphone os market share over the past. Windows phone blue was now the update to bring the platform up to par, but it would not launch for another two years. This data represents the global smartphone market share by quarter from 20172019 by top oems.
While the idc has been relatively optimistic about the prospects of windows for tablets, no such recovery is forecast for windows phone. Unfortunately, windows phone is no longer popular in italy, last year the os used to have 4. Global smartphone shipments by market share and millions of units is provided. Windows phone already showed a lot of promise between 2011 and 2012, and you may remember market research companies gartner and idc predicting that microsofts mobile may overtake ios by. Why the windows phone has such a poor market share poc. In june 2016, microsoft claimed windows 10 had half the market share of all windows installations in the us and uk, as quoted by betanews. The lumia 950 xl is our pick for best windows phone in 2019 thanks to its large display in a small package, excellent camera, and removable battery. Windows 10 mobile has 14percent share of windows market. Unlike windows mobile, it was primarily aimed at the consumer market rather than the enterprise market it was first launched in october 2010 with. According to the latest gartner report, windows phone sales went from 2. Windows phone market share to more than double by 2017.
Windows 10 mobile started from a lower market share than windows phone and never had the advantages that the former platform phone had including the. Market share statistics for internet technologies login 800 3158391. Windows phone is dead, long live microsofts smartphone dream. Idcs december worldwide smartphone forecast by os with shipments in millions looks grim for windows phone.
Apple is holding its market share 39% in a declining us market, but volume mix is shifting to older devices. Well, in the same quarter, windows phone managed to round up 0. Windows phone featured a new user interface derived from metro design language. In the first quarter of 2012, windows mobile had a global smartphone os market share of 2. As per the latest idc reports for smartphone os market share and smartphone vendor market share in q1 2017, the share of windows phone in the smartphone market has dropped down to just 0. Gartner predicts windows phone to hit 10 percent market. Microsoft windows smartphone os market share over the past 10 years. Windows phone is becoming an increasingly unattractive proposition in the eyes of smartphone buyers. This graph shows the market share of mobile operating systems worldwide based on over 10 billion monthly page views. Download this app from microsoft store for windows 10, windows 10 mobile, windows phone 8. Mobile operating system market share worldwide statcounter. Windows phone market share sinks below 1 percent the verge. This graph shows the market share of desktop windows versions worldwide based on over 10 billion monthly page views.
The expected android to maintain greater than 85% of the smartphone market. Windows phones market share peaked at just over 3 percent in 20, according to gartner. This statistic shows the operating system market share of windows with windows phone in the united kingdom uk from december 2011 to. For some oems, the phone as a pc that a windows 10 mobile phone promises, is an early investment in what they may see as a potential growth market. Remembering windows phone, the os that tried to break the. Windows 10 mobile reaches 14percent share of windows.
Windows phones market share will reach 10 percent by. In 2007, symbian was the leading smartphone operating system, with a 63 percent share of the global market, while windows mobile came in a distant second, with only 12 percent market share. Market share for mobile, browsers, operating systems, search engines and social media. Windows phones market share dropped from 3 percent last year to 1. The following year, as market share slid, microsoft. Operating system market share worldwide statcounter. For detailed insights on the data, please reach out to us at contactat. According to market researcher gartner, microsofts windows phone platform is on course for a major growth spurt over the next four years. Windows phone market share falls below 1 percent cnet.
Despite a global rise in smartphone sales, microsofts market share has continued to fall. Windows phone market share to more than double by 2017 cnet. But nowwindows phone having a less than 1% of market share in most markets. The windows phone was never able to gain significant market share of smartphone sales worldwide. When the iphone was released, windows mobiles market share plummeted, and microsoft never recovered its once solid mobile standing. The latest projections from research firm idc predict that windows phone wont reach a doubledigit share of the global smartphone market until 2017, when it will account for 10. Netmarketshare one of the most advanced detection technology shows that 0. The international data corporation idc worldwide quarterly mobile phone tracker forecasts worldwide smartphone shipments to decline 2. It is worth noting that the market share of nokia series 40 is 0. The report also states that windows 10 mobile anniversary update is already on 52. Windows phone struggling at less than 1% market share in. Its officially a twohorse race idc puts windows phone shipments for the first quarter of 2017 at a meager 0. Idc microsofts share of the smartphone market has fallen to 2. Windows 10 mobile seems to be gaining some traction, and has jumped to a 14percent market share within the overall windows phone market.
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